The Beauty of Hand-Holding
Earlier this month, Carolina Payment Solutions became the newest Harrison Kohn client. Appropriately enough (given our work for the Select soccer brand,) the relationship began on a soccer field, as Guy Kohn befriended fellow soccer-dad and CPS president Larry Feniger.
An experienced retail banker, Larry saw an opportunity to bring a more relationship-driven approach to a decidedly commodity service: merchant credit card processing. According to Larry, “most business owners and bookkeepers have no idea how to read their monthly transaction statements. Worse, they have no idea who to talk to about it. They desperately need a hand to hold. So far, that one thing has been the key to our success.”
Innovation is critical to success. But innovation without empathy is like tea without the sugar. It doesn’t sell very well on this side of the Mason Dixon line.
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